I’m a stickler for writing right, partially because employers demand it. It’s a point made in an article written in 2012 by iFixit CEO Kyle Weins, titled “I Won’t Hire People Who Use Poor Grammar. Here’s Why.” Weins gives a mandatory grammar test to every applicant. “On the face of it, my zero tolerance approach to grammar errors might seem a little unfair,” he wrote. “After all, grammar has nothing to do with job performance, or creativity, or intelligence, right?” He goes on to say, “I’ve found that people who make fewer mistakes on a grammar test also make fewer mistakes when they are doing something completely unrelated to writing — like stocking shelves or labeling parts. I hire people who care about those details. Applicants who don’t think writing is important are likely to think lots of other (important) things also aren’t important. And I guarantee that even if other companies aren’t issuing grammar tests, they pay attention to sloppy mistakes on resumes. After all, sloppy is as sloppy does.”
I rather enjoyed Matthew Schwartz’s column in PR News last week titled, “What Makes a Great PR Employee: Let Us Count the Ways.” Schwartz solicited responses to that question via PR News’ Facebook and Twitter and the feedback was interesting, revealing, and accurate. Here are some of the Twitter responses:
A great employee…
- Always shows passion.
- Is an opportunist, and goes above and beyond expectations.
- Is calm, cool, and collected.
- Understands their role in the success of their employer.
- Is open to criticism.
- Is willing to see an issue from other viewpoints.
- Is always proactive, considers his customer’s problem as his own problem, (and) always reacts before the crisis shows up.
- Always puts the needs of their clients above their own.
- Always provide best, honest advice to clients.
- Goes for it and sticks with it and challenges the conventional.
So, after reading this, what would you add to the list? What other characteristics make a great PR employee? Which do you possess–or need? Your thoughts?