Here’s a word you may not know: kvell. It’s a Yiddish word, derived from German, meaning to burst with pride.
I was kvelling last weekend at the Public Relations Student Society of America’s (PRSSA) National Conference in Boston, when it was announced that Hofstra’s PRSSA Chapter received the 2017 Star Chapter Award. This award recognizes PRSSA chapters which meet eight of 10 requirements including community service; ethics; participation in national or regional conferences; on- and off-campus outreach, and more. There are 355 PRSSA chapters in the U.S., and the Star Chapter Award was presented to just 47 of them at the conference.
The national conference was attended by approximately 1,400 students from 250+ universities and colleges throughout the U.S., and the majority of the chapters attending seemed to average 3-4 representatives this year. Hofstra was represented by eight public relations students (see photo) – seven undergraduates and a graduate student – the largest contingent of Hofstra students ever to participate.
I was kvelling again when PRSSA officially announced that Hofstra was among the nine chapters named to host regional conferences next year. PRSSA chapter members from throughout the northeast will be invited to Hofstra PRSSA conference, which will take place on campus April 20-21, 2018. This will be the third time in seven years Hofstra’s PRSSA has been selected as a conference site.
All this happens because a group of focused and dedicated students understand the value of participation, professional development and networking. In fact, PRSSA’s next program is its annual networking dinner which will take place on Wednesday, November 8 from 7-9:30 p.m. at Hofstra USA. At this event, more than a dozen recent alumni now working in PR will mentor approximately 100 students. With its “speed networking” format, young professionals will share their experiences about finding a job and working in various PR agencies and companies. They’ll also inform students how they can maximize their own internship and academic experiences.
Every PR student should take advantage of what PRSSA offers. Likewise, PR practitioners are always welcome to connect with PRSSA to find interns, mentees and future employees. And as students become successful PR professionals, we’ll join together in the kvelling. Your thoughts?