Tag Archives: Bill Gates

Possible PRofessions

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Within the pages of Hofstra University’s web site lives a list of “possible professions in public relations,” designed to give readers a sense of the many options they’d have after earning a PR degree. Several colleagues and I recently examined the list, agreed it was reasonably thorough, but wondered if those seeking an introduction to the field would understand what… Read more »

A PooR public image

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“If I was down to the last dollar of my marketing budget I’d spend it on PR!” – Philanthropist Bill Gates “Public relations specialists make flower arrangements of the facts, placing them so the wilted and less attractive petals are hidden by sturdy blooms.” – Novelist and former PR man Alan Harrington Discussing reputation management in the classroom is always interesting,… Read more »

"A great PuRifier"

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As I prepared for a presentation at next week’s New York State Communication Association conference, I discovered and was thrilled by a quote about PR from Bill Gates, the nation’s wealthiest person. “If I was down to my last dollar, I’d spend it on public relations,” Microsoft’s founder said. It seems he knows the value of good PR. Others apparently do (and did),… Read more »