Tag Archives: Pepsi

APologies & Regrets, Inc.

I may open a public relations firm named Apologies & Regrets, Inc. I could have made a fortune last week if my clients were Pepsi, United Airlines and Sean Spicer. Each of them created a PR mess followed by various degrees of apologies: Sean Spicer: The White House press secretary, commenting on Syrian President Assad’s use of chemical gas on his… Read more »

A PRofessional's advice

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I usually leave professional conferences with information that helps me do my job better. Student conferences, alternately, are filled with good advice about a profession–and life. Some advice heard at the Public Relations Student Society of America’s (PRSSA) National Conference in Atlanta came from Coca-Cola Vice President Scott Williamson, who delivered a keynote address to 1,250 students from around the country. His… Read more »